5 reasons why you need to use Social Media Manager

Guide 13 min read

We all know, and we all are feeling the pressure of using social media in the last years. While previously having only a website or using only one social media was enough, nowadays competition has been extremely hard. Using and focusing only on one social media may not be the best strategy.

Posting content on 7 websites is not like posting them on 1. And posting on seven different websites or social media websites doesn’t mean that you have to post only seven times because you may have, for example, three Facebook company pages, two LinkedIn pages, and so on, three Instagram pages, and so on.

Before we get into the five reasons, read our social media manager guide to see how one platform can help you manage your accounts, whether you work alone or hire someone to handle your social media.

1. Time

Obviously time is one of the most important metrics for your business because this will allow you to surpass the majority of your competitors. And this was also being used as an example by Elon Musk. It said that one of the advantages that it has is that it works twice as well as other people so it has more leverage

We are not telling you to work double the time, obviously, but if you are able to use software that allows you to double, triple, or multiply your output by more, you are going to save a huge amount of time.

It is like using, for example, nowadays AI or, previously, when people used to calculate everything by hand. Now you just need, for example, an Excel sheet and you can do a huge amount of calculations and important things in a quick amount of time. This saves a lot of time

As you can see in the last decade, etc., businesses are more and more productive and one of the main reasons why they are so productive is that they have started to use software, They are using management software, organizers, and tools to calculate things faster, etc

just as in this example that I have told you about, a social media manager like YouScaleIt will allow you to save a huge amount of time not only by scheduling on multiple socials but also by allowing you to use one platform to do all the things that you used to do on all the other social media platforms.

For example you are able to have anything related to social media on our platform: all your drafts of any social media posts are present on our platform and when you schedule, you schedule for all the platforms.

And more than that you have a user list. You can add lists of people that you want to interact with to increase your engagement on social media. It is one platform that allows you to manage all your social media life.

That is why it’s going to save you a huge amount of time compared to having to hop on each social media, do things, and waste a lot of time (because maybe you see a person, you see a company, and then you start to lose a lot of time). Here everything is organized and put in a way to help you be as productive as possible.

2. Organization

Imagine having everything organized from one place and you don’t have to hop on different social media. How much time are you going to save?

Having everything organized is the best thing that you can do for your business, especially because social media is chaotic nowadays. You have to use multiple socials and having everything well placed on only one platform is an amazing thing.

On the calendar you can see all the posts that are going to be published. The published ones you can filter and see the ones that are from your company or private profiles, the ones from Instagram or not. It is really an amazing feeling having everything organized, easy to see, easy to understand.

Let me give you a real-world scenario that happens a few times, for example you have scheduled a post for Monday but then you decide to check it out and you see that you have a typo or a sentence that you don’t like. If you are not using a social media manager, you have to go on each platform and try to edit the scheduled post.

Obviously let’s not speak about the social media that doesn’t even allow you to schedule posts, and imagine that your posts have been scheduled for 14 profiles. Imagine how much time you’re going to lose just going on each page editing just a sentence, well guess what?

On a social media manager you can do this just by logging on to your Scaleit, changing your sentence, saving, and it is fine. The day the scheduled post is going to be posted, it is going to post the updated version.

Besides that imagine having all your drafts saved in one place. You cannot draft things on the other social media places and it depends, obviously, on the social media but in some places you cannot even create drafts. On YouScaleIt, though, you can create multiple drafts

finally imagine if you have everything unified on a single user interface that is simple, clean, and minimal, designed to give you the best productivity platform that you can have.

And again the goal of a social media manager like you is to maximize productivity, while the goal of social media platforms is to maximize your time on their website

And let’s not forget another extremely important point: YouScale allows you to connect all your social media and you have your connection. After that if you add how many people from your company to the page, you don’t have to share the password with them because you have already connected your social media. They simply can organize and schedule things without you sharing with them any social media password because everything is saved on YouScaleIt.

3. Speed

Speed is a crucial thing because it is what will allow you to be on top of other businesses, We all know that having a business is hard and one of the hard things that founders have to fight is competition. If you can be way faster than your competitors, you will have a huge advantage

This is especially useful for small teams. Our guide to social media management for small business explains how software can help you manage multiple platforms before expanding your team.

YouScaleIt is the right tool that allows you to speed things up, and there is a huge difference if you use it compared to the others that do not use it.

You are able, for example, to create a post and post it on 15 different accounts just with a click. We are talking about 5-second posting compared to your competitor that has to access each single social media platform and, on each single social media platform, access a different profile each time. Imagine how much time it is going to take for them just to post the same post or a similar post for all those platforms

And let’s not forget that, for example, if it has to upload a video or any other media (a carousel), you have to log on to each platform and wait for that video to upload on the platform, and then create the post and post it. How much time is it going to take compared to uploading the video only once instead of seven times and clicking Schedule or Post once?

You see now the advantage that we are talking about and it is not something that is simple or easy to think of because it is a huge advantage

We really suggest you give it a try and see why people like this tool so much and how much we have put into building this product

4. Peace of mind

Imagine how peaceful your mind would be having everything neatly organized. For example as a business owner or anyone who manages social media, you are able to simply see everything neatly organized. You have people under you and you can see everything that they have done and are doing.

You are able to see, from a beautiful, nice, and clean calendar, all the social posts of your business on all your accounts. You can filter them and see what has been posted, what has not been posted, and what is going to be posted, etc

You don’t have to log on to each platform and not understand what has been posted, what, yes, etc. For example only on LinkedIn, the scheduling and viewing of the scheduled posts experience is really dramatic and the same or similar thing applies to other socials. If you have struggled to find them, here is how to view scheduled posts on LinkedIn. There are socials that don’t even allow you to schedule your post. Yes it is insanity

Let’s not forget an extremely important piece for your peace of mind!

Do you know those occasions in which you have to share your social media passwords or your keys or things like that with a person who manages your social media? You don’t want to do it but you have to do it or you have to give that person permission to access your account or things like that. You really don’t want to do it?

Well YouScaleIt helps you also with that because you, the owner of the account, are the one who controls the connected social accounts. The people that you add are going to be able to schedule, create new posts, etc. but you are the one in control. You cannot do other things with your socials.

And especially they cannot access pages that you do not want them to access, or settings or analytics that you don’t want them to access

5. Control

now, you being the owner of your socials, you should be in control. Control is also important and maintained if everything is organized and accessible in a simple way. It will also make your life much, much easier.

As we have discussed previously, one of the ways you have control is, for example, by not giving passwords or access more than what is required of your employees.

And control also means that when your employees take actions you are able to see what they are doing and whether they are doing it correctly. You can review what they are doing and how they have planned everything.

And having to hop on each social media to see what’s going on in your social media sphere is madness. For example if you have 15 accounts, you have to go to each account each time and check if they have scheduled things, if they have posted them, how they have posted them, etc.

Let’s not forget about the times when maybe you go into social media and you forget yourself and you start doing other things, yes…

A better solution is being able to access and see everything from one platform

You basically see all your scheduled posts for the entire month from your dashboard. You see all the socials, how many times they have posted per day, and on which platforms

With the analytics You’ll also be able to see how many likes you got from all socials or filter them, for example, to see the likes of one single social

Besides that you can see the growth of all your platforms: how much you grew on which platform, more on which platform, and less on which platform, just from one place. A tracking of all your company followers

When you feel ready, explore YouScaleIt’s social media management plans for businesses.