What is social media scheduling and why is it useful?

Everyone thinks that social media scheduling means only posting later. While it is more than that, it is something that may help your business go from 1k MRR to 10k MRR.

Scheduling in simple terms means posting content at a later, specific time that you set. But for your business, it is more than that, and it is a powerful feature that really can change the trajectory of your business.

But before explaining the benefits and the power of scheduling, let me talk you through a scenario.

The majority of social media all have a way to schedule your posts, obviously, each platform has its own way, its own nuances, and its own limits, and this makes things way, way harder. Because imagine that you want to post on six different platforms and, for example, as it happens:

For example, on LinkedIn, you have to press on the post. While writing your post, then you have to press on Schedule instead of “Post Now”.

Then you have to take out your phone. Go on TikTok. Upload the video from your phone… Ah no wait, first you must send the same video you wanted to upload from your computer. Then you have to find a way to move it from your computer to your phone. And then, okay, now you upload it on TikTok. And you try to schedule it as fast as possible.

Well, guess what? You have to do the same thing for YouTube, Instagram, etc.

Now, honestly, how many times have you wasted so much time doing these types of things? Yeah, maybe you have improved your process. It is way, way better. You already use Google Drive or any Cloud service and you save your videos there.

But honestly, imagine how much time you could save if you could do all these things by just pressing a switch, and without re-uploading your video 6 times.

Now let me tell you why and how you can make social media scheduling so powerful that you cannot go back.

Once a week, you take time to organize all the things that are going to be posted for the next week. For example, if you want to do it on Sunday, you schedule and organize all the posts that are going to be posted from Monday to the next Sunday.

Obviously, you don’t go and schedule for each single platform because this would be madness. Also, because some platforms don’t allow it, but you schedule everything using YouScaleIt.

You upload one time, you can save it as a draft, you edit for each social media just by pressing a switch button, and you schedule on all socials or business pages you want just with a button.

The benefit of scheduling in this way is that you will have your content organized with a structure and posted each single day, and not only one time this will allow people that follow you to always be updated and, each day, have new information about you. For you, you’re going to have more probability to appear and for the algorithm to give you a new chance to maybe go viral.

You will have a really nice calendar that allows you to see all the things that you have scheduled and to reorganize them if you need or change the date and time.

How social media scheduling tools improve marketing efficiency?

Social media scheduling tools allow a huge amount of benefits especially YouScaleIt

Let’s start with the fact that not all social media allows you to schedule your posts.

Using social media scheduling tools will allow you to save a huge amount of time, for example you can upload your video once and not 6 times.

Or, for example, if you have already scheduled your posts, imagine if you have to do an edit on each of them. For example, for each platform, you have two accounts. It would be a nightmare, but if you have scheduling tools, you can adjust it quickly and easily.

You can save it as a draft to work on it later or invite team members to work on your own drafts with YouSclaeIt Business Account.

You and your team, all of you can see the scheduled posts on a calendar.

Some other questions you may have